Funder: Centers for Disease Control (CDC)

Deadline: 04/05/2021

Award Details: CDC-RFA-PS21-2104 | The intent of this NOFO is to develop, disseminate, and monitor HIV communication messages through strategic partnerships to populations with the greatest health disparities.

Given that there are limited resources to devote to partner activities, the NOFO focuses efforts on communities highly impacted by HIV (e.g., gay and bisexual men, transgender women, black/African American communities, Hispanic/Latino communities and youth and emerging adults) and in jurisdictions where the epidemic is most prevalent, new infections are taking place, and that have been previously overlooked by similar programs. In addition, the NOFO seeks to leverage organizations from across a variety of sectors including but not limited to civic and social organizations, LGBT organizations, health care provider associations, faith-based institutions, media outlets, and foundations.The NOFO applicants must demonstrate ability to leverage existing organizational structure, networks, and communication platforms to disseminate Let’s Stop HIV Together campaigns and other CDC HIV resources via one or both categories:Category A: Digital and Social MediaDisseminate Let’s Stop HIV Together campaign materials and other CDC HIV resources via various digital communication channelsLeverage digital influencers, partners, and network to expand the reach of Let’s Stop HIV Together campaign materials and other CDC HIV resourcesExamples of digital media include broadcast, blogs, mobile channels, e-blast, webinars, articles, podcasts, and e-newsletters, and other digital platforms; examples of social media include Facebook, Twitter, Instagram and other social platforms.Category B: EventsDisseminate Let’s Stop HIV Together campaign materials and other CDC HIV resources via exhibit booths, workshops, digital and print advertisement, conference bag inserts, and other mechanismsExamples of national events includes conventions, conferences, summits and other convenings that draw national audiences and/or a series of regional events that support a national engagement strategy (e.g., prides, town halls, tours, forums).

Number of Awards: 12 awards. Estimated total program funding: $11,175,000, with no stated ceiling or floor on the individual award amounts.

Target Population: Given that there are limited resources to devote to partner activities, the NOFO focuses efforts on communities highly impacted by HIV (e.g., gay and bisexual men, transgender women, black/African American communities, Hispanic/Latino communities and youth and emerging adults) and in jurisdictions where the epidemic is most prevalent, new infections are taking place, and that have been previously overlooked by similar programs. In addition, the NOFO seeks to leverage organizations from across a variety of sectors including but not limited to civic and social organizations, LGBT organizations, health care provider associations, faith-based institutions, media outlets, and foundations.The NOFO applicants must demonstrate ability to leverage existing organizational structure, networks, and communication platforms to disseminate Let’s Stop HIV Together campaigns and other CDC HIV resources across multiple platforms.

Eligibility:

Applicants must submit the following information.

If documents are not submitted, applicants will be deemed ineligible for funding under this notice of funding opportunity. Applicants must include digital and social media data indicating the total number of followers and subscribers across platforms. Social media data may include, but is not limited to screenshots that clearly show the organization name, web link/handle, and the number of followers or subscribers. Name the file “Attachment B: Followers and Subscribers” and upload as a pdf at www. grants.gov. (Category A)

Applicants must provide a chart to show the geographical location of members, chapters, or networks and programs being implemented within the jurisdictions to demonstrate national reach, infrastructure and organizational capacity to conduct activities in a minimum of 10 jurisdictions identified in Phase 1 of the Ending the HIV Epidemic Initiative. The chart should also include the point of contact for each member, chapter, or network organization and which of the EHE Phase 1 Jurisdictions the applicant plans to provide services. Name the file Attachment K: Memberships Chart” and upload as a pdf at www.grants.gov. (Category B)



Link to RFP: https://www.grants.gov/web/grants/view-opportunity.html?oppId=329018